Magento – The Professional Open Source Online Shop Solution

Magento is the open source eCommerce platform that offers functions that were only available in expensive eCommerce enterprise systems up to now.

What is the purpose of the Magento interface?
The interface between email marketing solution Inxmail Professional and the eCommerce platform Magento ensures optimal customer loyalty in online commerce, since email marketing has become the most important way of maintaining customer loyalty in an age of online shopping. Seamless integration allows you to benefit from the advantages of both solutions:

• Integration of the subscription process at different points in your online shop
• Complete transparency for your customers about the status of their newsletter subscription
• Data synchronisation with Inxmail Professional and Magento
• The sending of personalised newsletters
• Detailed reports in Inxmail Professional
• Improved customer loyalty

Interface between email marketing solution Inxmail Professional and Magento

What does this mean in practice?
Motivate your customers to subscribe to your newsletter at different points in your Magento shop, thereby increasing your customer loyalty. The newsletter subscription can be integrated into the ordering process, for example. The subscription processes, which are convenient to integrate, are linked with Inxmail Professional directly. The advantage for you: The data entered by your customers is automatically saved and managed in Inxmail Professional. The data is always synchronised between Inxmail Professional and Magento; this way, you can always be sure that you are accessing the most up-to-date subscriber database when sending your newsletter.

The integration of Magento with the email marketing solution means that you can use all Inxmail Professional functions for sending personalised newsletters. All of this with complete transparency for your customers; in the customer area, your customers can always view information about their newsletter subscription. The subscription status can be changed at any time.

The integrated solution is continually being developed. Planned features include providing the online shop solution Magento with bounce feedback, as well as the release of newsletters directly from Magento by selecting the products to be advertised in the newsletter, for example.

Interested?
Would you like to find out more? Simply use our contact form. We’ll get in touch with you as soon as possible to discuss the possibilities offered by our Inxmail Professional integrations.