Deliverability in email marketing

Permission is the key! We have always been advocates for permission-based email marketing. That’s why we co-founded the CSA (Certified Senders Alliance). We are a signatory of the email marketing quality standard developed from the German Dialogue Marketing Association’s (DDV) Code of Ethics for Email Marketing. Our signature means that we undertake to comply with the applicable legal regulations as set out by the quality standard.

You can rely on the highest level of data security: our Inxmail Professional and Inxmail Commerce solutions bear the seal ‘Software hosted in Germany’. The German Federal Association for IT for SMEs (BITMi e.V.) awards this seal to software programs that comply with the German Data Protection Act.

Inxmail is authenticated as a serious sender by all major Internet service providers. The Inxmail servers are registered on the whitelists of the best-known providers. Among other things, we are a certified sender and founding member of the Certified Senders Alliance (CSA), the first Germany-wide whitelist project.

The new email standard Brand Indicators for Message Identification (BIMI) makes it easier for consumers to identify fraudulent emails in their inbox. BIMI creates greater brand visibility for companies and makes them more resilient against phishing. Together with Inxmail, FTI was one of the first companies in Germany to introduce BIMI. Read our case study on it for more information.