Email marketing, online shop and Web analysis cleverly combined
VKF Renzel distributes sales promotion-related products and services. The email marketing channel plays a significant role in promoting leaflet holders, stands and other items from the online shop. Mailings are sent to customers and interested parties in 16 countries. The company benefits from the connection of the email marketing solution, Inxmail Professional, to the OXID eShop system and the Web analysis tool, econda.
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The email marketing solution from Inxmail has taken the sending out of our newsletter to a whole new level. Along with a new and fresh design, we have been able to integrate our shop and web tracking system efficiently. As a result, we can now easily integrate our product texts and images into our mailings and learn more about our recipients’ interests.
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